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Byline: Jack Neff Joe Arcuri has made a career on Prilosec OTC. He was Procter & Gamble Co.'s brand manager on the project in 1997 as the company negotiated with Astra-Merck (now AstraZeneca) to secure rights for the over-the-counter conversion of the prescription heartburn drug. Then he helped develop P&G's rollout plan as marketing director. Finally, he launched the brand as general manager-personal healthcare. Related Results The Law Firm of Goodkind Labaton Rudoff & Sucharow LLP Announces a Class... prevacid used to treat allergies manufacturer prevacid prevacid pediatric dosing purchase prevacid